Tag: Promotion

This article describes some dos and don'ts when talking to new people about square dancing. How to best make it appealing and engage their interest ... Read More

Timberline Toppers is a club that has dramatically grown their membership by creating an effective plan and executing it repeatedly. One element of that plan is to use a variety ... Read More

This document summarizes the results of a survey taken by the IAGSDC of their member clubs to understand what efforts were being made towards recruitment and retention of dancers and ... Read More

This article contains a link to the inspiring keynote presentation Ted Lizotte and Paul Cote gave at the 64th NSDC in 2015 ... Read More

This article contains the text of a keynote address by Eric Henerlau at the 66th US National in Cincinnati in 2017. It is full of great ideas for growing square ... Read More

Type Idea Submitter Eastern District Square & Round Dance Association (EDSARDA) Date 2023-02-24 Links EDSARDA Tips and Ideas Description These ideas and tips were published on a private Facebook group ... Read More

IDEA: It is a different approach. I am stressing the health benefits of square dancing. The idea is we will get these rack cards professionally printed. We will buy the ... Read More

The Alberta Chatter newsletter is published every six to eight weeks. It contains articles on promotion, member retention, and general interest articles, as well as a regular column by a visually impaired dancer, ... Read More

Check out this article in today's Chicago Tribune. Our club reached out to a local shopping mall with lots of empty storefronts. The management company was very interested in bringing ... Read More

This letter from the ARTS organization contains promotional materials and plans useful to clubs planning to start a new class ... Read More

This story describes how Westsyde Squares in British Columbia used marketing savvy and well targeted advertising to recruit a large new contingent of dancers. It contains a lot of great ... Read More

As square dancers, we know that food unites. Breaking bread together is one of the oldest forms of community interaction. It provides a valuable time and place to socially connect ... Read More

This page includes a large collection of promotional materials gathered or created for the BC Square & Round Dance Federation. It includes posters, brochures, videos, music and instructional materials, and ... Read More

This presentation handout contains details from the education session delivered by Mike Hogan and Justin Russell on strategies for rebuilding ... Read More

Blue Bonnet Squares in Houston bought an advertising display in a local mall to advertise their classes ... Read More

During the COVID-19 pandemic a number of Zoom caller groups emerged. These sessions typically provide tutorials and/or discussion on topics of interest to callers. The Orange County Callers Association website ... Read More

This square dance marketing plan has been developed by CALLERLAB members in support of our mission: “To foster the art of square dance calling, and improve caller skills.” Just like ... Read More

Ceder.net is a comprehensive collection of resources related to square dancing ... Read More

The Boomerangs is a club that is not a club. We are not a dancing club; rather we are a teaching council with multitiered classes. We exist for one purpose, ... Read More

Claudia Littlefair is the editor of the Alberta Chatter newsletter. This edition provides a wonderful compilation of a number of articles dealing with advertising, marketing, promotion, and recruiting ... Read More

This summary article contains a table that points to a number sources for images and posters related to square dancing. They can be quite useful for marketing or creating flyers ... Read More

During the COVID-19 pandemic all callers suddenly found themselves with lots of time on their hands. Jeremy Butler and Ted Lizotte decided to use some of that time productively and ... Read More

"In this study, we show that two different types of physical exercise (dancing and endurance training) both increase the area of the brain that declines with age. In comparison, it ... Read More

This newsletter article describes some studies and articles that discuss the health benefits of dancing ... Read More

This article by Richard Powers discusses the findings of a study published in the New England Journal of Medicine in 2003 which found that dancing offers protection against dementia. Square ... Read More

In 2012 the club was very close to folding due to lack of members so new club leadership took responsibility to develop a growth strategy. The result – by 2017 ... Read More

This article documents a Japanese study on the effects of engaging in dance activities, or playing musical instruments, in individuals displaying symptoms of Mild Cognitive Impairment (MCI). Their overall conclusion: ... Read More

Claudia Littlefair describes how she drummed up 30 new people for their club using Facebook. She gives chapter and verse on her strategy and the Facebook facilities she used to ... Read More

Dave and Bonnie Harry of Lynnwood, WA tell the story of how a program called First Friday Fun Fests, sponsored by their Whirlybird Square Dance Club, has worked to attract ... Read More

The collection contains over 60 galleries of Artificial Intelligence (AI) generated square dance artwork. There are well over 500 images in the galleries. They may be downloaded for free ... Read More