GCA Callsheet

The Call Sheet is the professional journal of the Gay Callers Association ... Read More

Gnat Boxers (Wooster, Ohio) New Class

The Gnat Boxers of Wooster, Ohio have 22 members in their new dancer group for the 2002-2003 dance year. They have 4 singles, 2 men and 2 women, and 9 ... Read More

Happy Time Squares, Lawrence KS

In four years the Happy Time Squares in Lawrence, Kansas, went from zero to 140 members! ... Read More

Health Benefits Article Posted by Ontario Square & Round Dance Federation

This article was posted on their website by the Ontario Square and Round Dance Federation. It discusses the health benefits of square dancing and also contains links to other materials ... Read More

Health Plan Newsletter Extols Square Dancing

SCAN is a health plan that publishes a newsletter for its members. The January 2016 edition contained an article talking about the benefits of square dancing for physical, social, and ... Read More

Ian Henzel Plan For Square Dance Recruitment

Ian Henzel is the creator of the Henzel Plan, which is a multi-phase, multi-armed approach to recruiting new people to join square dance clubs ... Read More

Include Non-Dancer Events At Festivals and Conventions

IDEA: We used to go to an annual 1-day festival. In the evening they had a non-dancer hall. We could bring non-dancing friends and they would spend a couple of ... Read More

Interview Talking Points

Have you ever been asked to give an interview about square dancing? It can often catch you by surprise. This sheet of talking points from Eric Henerlau can help you ... Read More

Introduction to Social Media

The internet provides myriad opportunities to promote dances, clubs, and our square dance activity in general. Facebook, Twitter, Pinterest, and YouTube are some of the more popular ones. But how ... Read More

It’s Not Square To Dance

This 10 minute video produced by Andrea Long provides an entertaining synopsis of the square dance activity. A little bit of history, some of the square dance culture, and video ... Read More

Larkspur Tam Twirlers – Invite Public

Realizing a marketing opportunity in having the non-dancing public see a large Saturday dance, the club recently advertised their dance to the general public. Non-dancers were invited to attend at ... Read More

Leadership Seminar

In March 2003 the Akron Area Square and Round Dance Federation sponsored a Saturday afternoon Leadership Seminar for all member clubs and clubs from the neighboring Federations. All area callers ... Read More

Lee Kopman on the Phil Donahue Show

Lee Kopman created more calls used in contemporary square dance than any other individual, some 350 or more. In 1980, he appeared on the Phil Donahue Show and presented this ... Read More

Marketing On A Shoestring Budget

This video shows the keynote address at the 2014 CALLERLAB convention in Reno, Nevada. It spawned the now famous catchphrase that "Nobody is talking about square dancing because nobody is ... Read More

MCASD Toolbox Collection

The Metropolitan Chicago Association of Square Dancers (MCASD) hosts a "toolbox" page that lists a variety of items that are useful for promoting square dancing and recruiting new dancers. They ... Read More

Media Articles on Square Dancing

This summary article contains a table that points to a number of media articles about square dancing or people involved in square dancing. They frequently contain information useful in the ... Read More

Media Reports on Health Benefits of Dancing

A collection of media articles that discuss the health benefits of dancing ... Read More

Minnesota Promotional Website

This Minnesota website is an example that promotes MWSD and serves as an entry point for people who are interested in learning to dance ... Read More

Morrison Grand Squares – Zero to 60 in Two Years

Morrison Grand Squares in Morrison, IL went from zero to 60 members in just two years. This item shows how they did it and provides details of their marketing plan ... Read More

Mountaineers 2017 Class

This year, Jim Langdon introduced the Rocky Mountain Recruiting Program to the Mountaineers. Although we had been doing a lot of the pieces of the program, we adopted the entire ... Read More

New Class Promotion, South Milwaukee, WI

Hard work and perseverance has paid off for the 49’ersSquare Dance Club of South Milwaukee, Wisconsin. There are 24 new dancers in their 2002-03 class. Their promotional efforts started in ... Read More

New Dancer Class (Washington State)

This report was received from Robert Hurst with a report from Don Wood regarding a New Dancer class in Washington state. The report indicates that good advertising, hard work, and ... Read More

New Dancer Marketing Website with Free Promotional Videos

The CALLERLAB Marketing Committee teamed up with Sleight Advertising of Omaha, NE to create a new professional web site and series of videos available to callers, clubs and local associations ... Read More

New Dancer Promotion

Report from Bill and Marge Webb, Brecksville Squares. They report information of actions the club took to increase the number of new dancers in the club. Very helpful information for ... Read More

New Dancers – (Crosstrailers – Warren, OH)

We have enjoyed thirty-seven new dancers (students) for lessons this year ….. thirty-seven! Our lesson nights have ten to eleven squares, and yes, they are a bit noisy with all ... Read More

New Dancers From The Home Schooling Community

Caller Ian Craig describes how Silver City Squares in Oregon experienced a sudden influx of new dancers by connecting with the home schooling community in their area ... Read More

Newbie Callers Zoom Discussions

During the COVID-19 pandemic all callers suddenly found themselves with lots of time on their hands. Jeremy Butler and Ted Lizotte decided to use some of that time productively and ... Read More

Newspaper Article: Don’t be a square – dance!

This article printed in the Tullahoma News from Tullahoma, Tennessee provides some interesting historical background and a lot of information on the benefits and appeal of square dancing ... Read More

NNJSDA Keynote Addresses From Roy and Betsy Gotta

At the Northern New Jersey Square Dance Association annual convention in 2018, Betsy and Roy Gotta delivered individual keynote addresses. Together, these presentations provide a wealth of insights and suggestions ... Read More

No Experience Dance at a Local YMCA

The Mount Baker Council in the Seattle area had good success running a “No Experience Necessary” dance in partnership with a local YMCA ... Read More