Success Using Fast Track in Edmonton, Alberta

An account of how using a Fast Track program helped to reinvigorate the Country Sunshiners club ... Read More

Experience Using the Nest System in Calgary, Alberta

The Banff Trailers Club dance every second Saturday, and have New Dancer lessons every Monday night. Each September several New Dancers would join, but due to factors such as illness, ... Read More

Using The 12 Session Twice Per Week Program in Red Deer, Alberta

For the 2014-15 square dance season, the Red Deer Square Dance Club decided to try something new and untested for introducing New Dancers to square dancing. Instead of the usual ... Read More

Operation Frontier – 2015, Milford, OH

If you think it’s inevitable that square dancing is destined to decline, ask any member of Frontier Squares from Milford, Ohio – and they’ll offer a different opinion ... Read More

Using Yard Signs to Advertise

IDEA: Advertising square dance lessons by placing a sign on a lawn or a poster on a telephone pole is not new. But this new twist shows how with a ... Read More

Timberline Toppers’ Recruiting Plan

Timberline Toppers in Colorado created a recruiting plan that they used repetitively over a period of several years resulting in a dramatic regrowth of their failing club. In 2005 they ... Read More

174 Prospecting Ideas

Timberline Toppers is a club that has dramatically grown their membership by creating an effective plan and executing it repeatedly. One element of that plan is to use a variety ... Read More

Using Yard Signs to Promote Square Dancing

How the Swinging Sugar Squares of Evergreen Park, Ill. effectively used yard signs to attract more interest in their classes ... Read More

Enticing New Callers

Here is a report from Arlene M. Kaspik about the New Callers Seminar that took place during the ILLINOIS SD CONVENTION, July 30, 2016, in Itasca. We are so incredibly ... Read More

As I Saw It – Bob Osgood (book)

This book was compiled and edited by Paul Moore. It describes the life and career of Bob Osgood, one of the founding fathers of MWSD and through that lens provides ... Read More

Happy Time Squares, Lawrence KS

In four years the Happy Time Squares in Lawrence, Kansas, went from zero to 140 members! ... Read More

Morrison Grand Squares – Zero to 60 in Two Years

Morrison Grand Squares in Morrison, IL went from zero to 60 members in just two years. This item shows how they did it and provides details of their marketing plan ... Read More

Small Town Club Has 5 Squares of Beginners

The Town of Strathroy has a population base of about 8,500, located about 35 km west of London, ON. Including some surrounding rural areas the natural catchment area is about ... Read More

Rocky Mountain Recruiting Plan

This detailed recruiting plan was abstracted from the CALLERLAB Marketing Manual. The report includes some success story examples and the Rocky Mountain Recruiting Plan is one of them. This article ... Read More

Mountaineers 2017 Class

This year, Jim Langdon introduced the Rocky Mountain Recruiting Program to the Mountaineers. Although we had been doing a lot of the pieces of the program, we adopted the entire ... Read More

BC Westsyde Squares Recruits 29 New Dancers

This story describes how Westsyde Squares in British Columbia used marketing savvy and well targeted advertising to recruit a large new contingent of dancers. It contains a lot of great ... Read More

Restructuring El Camino Reelers Classes

El Camino Reelers in the San Francisco area was suffering a steady year-by-year decline in dancers and decided to reinvigorate their membership with a new approach to recruiting and teaching ... Read More

Seating Can Change The Social Atmosphere of a Dance

This account from Jerry Junck describes a seemingly trivial change in the way dancers are seated during breaks which he believes has improved the social atmosphere of the group and ... Read More

How Rounds Are Scheduled Can Be Important

Jerry Junck reports on an observation from a club on Vancouver Island. Their format involved having a round between tips and they noticed that new dancers had difficulty getting into ... Read More

Innovative Program For New Dancers Revives Dying Club

This is the second year that our Strathmore club, just east of Calgary, used ‘The Nest’ program for new dancers. What this method has meant for us in Strathmore is ... Read More

Successful Experiences using the 12 Week Condensed Teaching Method

This story recounts the results of three years of experience with the 12-week Condensed Teaching Method (CTM) - sometimes also referred to as the Condensed Teaching Order (CTO) ... Read More

North Shore Squares – Zero to 50 in 18 Months

Bruce Holmes is the caller for a new club in Evanston, ILL called North Shore Squares, which at the time of this writing has been in operation for about 18 ... Read More

No Experience Dance at a Local YMCA

The Mount Baker Council in the Seattle area had good success running a “No Experience Necessary” dance in partnership with a local YMCA ... Read More

West Coast Square Dancing Flexible Learning Program

The West Coast Square Dancing site provides a great example of effective marketing of square dancing. It serves as a vehicle to promote several clubs in western British Columbia. In ... Read More

Collections Of Images Related to Square Dancing

This summary article contains a table that points to a number sources for images and posters related to square dancing. They can be quite useful for marketing or creating flyers ... Read More